Philosophy and Principles

What is coaching?

Coaching can be seen as a working relationship between an individual (the client) and the coach which is about enabling personal development and improving personal achievement.

This coaching relationship may focus on the individual’s work activities or more broadly on life activities, or indeed on both of these. Coaching can be about task (like productivity improvement), process (like leadership style) or therapy (like bereavement counselling).

In a business context, the focus will usually be on performance improvement and so coaching activity will be concerned with learning and task outcome.

Managers/coaches will operate in the areas of task and process applied to their work depending on the needs of the individual and the organization. In the case of therapy, it is best to refer the individual to a specialist help elsewhere if this is identified as a need.

The type of coaching we provide for individuals and teams is about improving performance.



Team Coaching

Top Team Coaching

Coaching to help top teams develop so that they can lead their organizations and inspire their people.

Team Setup

Bringing a group of individuals together and building a team to deliver high quality results.

Team Development

Coaching that is focused on performance improvement and developing a high performing team.

Integration and Alignment of Teams

Coaching for teams that have to work together to get things done.


Individual Coaching

Executive Coaching

1:1 coaching tailored to meet the needs of the individual and help them develop as leaders.

Behaviour Change

Coaching that is focused on bringing about an improvement in a specific area.

Talent and Career Development

Coaching that helps individuals develop personally and progress their careers to meet the needs of the organization.